ABOUT SECOND EMPIRE
Second Empire is a dynamic music management and marketing company formed by Dan Mackta, a respected industry leader with more than twenty years experience in creative marketing and talent management.
Dan's background includes senior executive stints as VP Marketing at RCA and Jive Records, both part of Sony Music (Bullet For My Valentine, Cage the Elephant, Buddy Guy); General Manager at Or Music (Matisyahu, Los Lonely Boys); and SVP Marketing at Eleven Seven Music Group. Prior to that, he founded Autotonic, a marketing and management firm that played a key role in the early careers of clients including Guided By Voices, Neutral Milk Hotel, The Olivia Tremor Control, the Grifters, and Royal Trux. Dan has an extensive history breaking international artists across various genres in North America, having worked to establish and promote talent from the UK, Canada, Australia, New Zealand, Iceland, Scandinavia, and beyond.
Second Empire’s business encompasses traditional artist management, as well as music marketing services and consulting. Our management clients receive world-class supervision of every aspect of their careers. Outside clients include other artists and their managers, record labels, and other music-related companies. A flexible artist and label services model allows us to serve our clients’ needs precisely. Second Empire partners have the option of releasing music physically and digitally in N. America through RED Distribution/Sony Music via our distribution deal. With services ranging from consulting and strategy generation to full-on project management and more, our structure allows artists and labels of all types and sizes to access Second Empire's varied experience and network, built over decades of involvement in an ever-evolving industry.